About
About this site and its publisher
Last updated: November 2026
This site is published by Ace Branding, a digital PR firm, to explain its podcast tour service. It exists for thought leaders, entrepreneurs, and businesses seeking podcast exposure who want a clear, plain account of what a podcast tour is, how Ace Branding runs one, and whether it fits before they book a call.
Who publishes this podcast tours site?
Ace Branding publishes this site. It is one of a small number of websites the business publishes, each focused on one part of its work; this one covers podcast tours. The firm’s main website is acebranding.com, where you can find its full range of services, case studies, and contact details. Because Ace Branding publishes this site about its own service, nothing here is an independent review.
What Ace Branding does
Ace Branding helps thought leaders, entrepreneurs, and businesses enhance their online reputation through major media features, podcast tours, and TV appearances, with the aim of increasing brand awareness, enhancing brand credibility, and improving SEO. Its four services are guaranteed publishing in major media, the Niche Targeted Podcast Tour, regional TV appearances, and Reputation to Revenue Consulting. The firm’s mission is “to serve those who serve others” by amplifying the voices of impact-driven thought leaders, entrepreneurs, and businesses. It states that it requires no retainer and describes its results as guaranteed.
The founder
Luke Hessler founded Ace Branding and serves as its CEO. A college dropout, he started his first online business at 19 with a $600 loan and found rapid success after learning to brand himself on social media. His story has been featured in Forbes, Yahoo Finance, and IBTimes, and he has spoken to audiences as large as 10,000 people. He describes himself as a caring husband and loving father who believes you can have anything you want in the world if you help enough other people get what they want.
Ace Branding timeline
- 2012Luke Hessler launches an online affiliate business and begins building his personal brand.
- 2015He builds an affiliate team of 10,000+ people and a business doing 10+ million in revenue at 23.
- 2017Luke founds his first agency, helping clients build their brand on social media.
- 2018After a bad PR experience, he commits to being the change he wants to see in the industry.
- 2020 to 2023A publishing network of hundreds of publications is established, along with relationships with thousands of podcast hosts and dozens of TV producers.
- Today1500+ clients served.
Why this site exists
People searching for podcast tours often find event listings, or agency pages that leave out how the work actually runs. This site answers the practical questions first, in plain language, using only facts Ace Branding publishes about itself and statistics from named sources. Read how this site is written, or start with the main guide to podcast tours.
Common questions
- Who runs my podcast tour at Ace Branding?
- Ace Branding’s head of podcasting leads the strategy session that starts each podcast tour and creates the tour map from it. The firm was founded by Luke Hessler, its CEO, and describes its mission as serving those who serve others by amplifying the voices of impact-driven thought leaders, entrepreneurs, and businesses.
- How is Ace Branding different from traditional PR?
- Ace Branding lists four differences from traditional PR on its website: no retainer required, guaranteed results, narrative control, and Reputation to Revenue Consulting. These are the firm’s own descriptions of its model. Ask any agency you compare, including Ace Branding, to explain each point in writing before you sign.
- Are Ace Branding’s results guaranteed?
- Ace Branding describes its press features, podcast tours, and TV appearances as guaranteed, and lists guaranteed results as a difference from traditional PR. The terms of any guarantee are not detailed on its public website, so ask during your consultation exactly what is guaranteed for your tour and how it is measured.
- Can I talk to Ace Branding before deciding?
- Yes. Ace Branding offers a consultation call, booked through its contact page. Use it to ask about your tour map, the number of shows, any guarantee terms, and pricing. You decide whether to proceed after you understand what is included and how the tour will run.
- What is the difference between digital PR and a podcast tour?
- Digital PR is the wider practice, and a podcast tour is one part of it. Ace Branding defines digital PR as the intentional effort to create and influence the online reputation of a person or business by positioning them as an authority. Podcast tours, press features, and TV appearances are its main digital PR services.